Working with the clever folk over at Mullen Lowe on behalf of the NHS and UK government, we were tasked to create a collection of 12 reportage stills to accompany the TV commercial for the “Let’s Keep Going” Covid-19 awareness campaign.
Over the course of 2 days, we seamlessly worked alongside the TV crew to bring to life the creative concept by Jane Briers and Dave Cornmell, to stay positive through all the hardships that Covid-19 is bringing us.
It’s starting to feel like it’s the final push to kick this thing in the butt and with an end in view, the positivity of this campaign worked so well and we’re really pleased to have been a part of it. The images captured were used throughout the UK in various press publications, large format print, and social media.