"Let's Keep Going" National Print Campaign

Working with the clever folk over at Mullen Lowe on behalf of the NHS and UK government, we were tasked to create a collection of 12 reportage stills to accompany the TV commercial for the “Let’s Keep Going” Covid-19 awareness campaign.

Over the course of 2 days, we seamlessly worked alongside the TV crew to bring to life the creative concept by Jane Briers and Dave Cornmell, to stay positive through all the hardships that Covid-19 is bringing us.

It’s starting to feel like it’s the final push to kick this thing in the butt and with an end in view, the positivity of this campaign worked so well and we’re really pleased to have been a part of it. The images captured were used throughout the UK in various press publications, large format print, and social media.

Campaign Image from Let’s Keep Going NHS and UK government Covid-19 Campaign showing two women talking in street
Campaign Image from Let’s Keep Going NHS and UK government Covid-19 Campaign showing omen staying at home
Campaign Image from Let’s Keep Going NHS and UK government Covid-19 Campaign showing man in supermarket wearing a mask
Mobile phone showing advert for Let’s Keep Going NHS and UK government Covid-19 Campaign
Billboard on side of house from part of the Let’s Keep Going NHS and UK government Covid-19 Campaign showing women looking out of window
London Street Scene showing advert on busstop from part of the Let’s Keep Going NHS and UK government Covid-19 Campaign
Street scene with Digital billboard still of man wearing mask as part of the Let’s Keep Going NHS and UK government Covid-19 Campaign
Magazine Image of women opening window as part of the Let’s Keep Going NHS and UK government Covid-19 Campaign
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