“We can do more for you” is the new strapline for the recently rebranded high-street accountants, TaxAssist. It’s also exactly what we aimed to deliver when they asked us to bring this new message to life through stills and film.

Their bold rebrand highlights that TaxAssist goes beyond tax and accountancy. They’re here to help with everyday essentials like pensions, investments, and mortgages. We were delighted to help showcase their human side through a series of carefully crafted images and video content.

When capturing this project, we focused on the significance of location in building human connections, as well as the incredible reach provided by their 300+ branches across the UK. The shop window became our perfect frame to highlight the value they offer, while the surrounding local areas helped tell a broader story—one of accessibility, community, and familiarity.