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Why we love to create cookery films

creating cookery videos

When we think back to where it all started for Oh Brother Creative, you might be surprised to hear that our journey into photo and film began in our family restaurant! We’re not exactly sure how it happened, but our interest in content creation eventually led us to produce our own marketing materials for the new menu. What now feels like a past life, it’s humbling to look back and pinpoint the exact moment your career path changed…for the better.

Tarik and I grew up in the catering industry with my father owning 5 restaurants across our lifetime. This inevitably led to us spending most of our teenage years in front of a griddle. True story! When we eventually moved away from the restaurant business to focus on video production full time, we found ourselves still drawn to working in the kitchen (but behind the camera this time), hence our passion for creating cookery videos and working with some of the most driven culinary talents across the U.K.

Marks & Spencer cookery film with Chris Baber

For chefs, creating ‘how-to’ films is a complicated task. They have to cook and prepare delicious recipes perfectly, all while presenting to the camera. It’s a bit like that thing you do when you tap your head and rub your tummy. We totally get the pressure that comes with it. Our approach, though, is to take a step back and let the chef find their flow. After all, they don’t say ‘too many chefs spoil the broth’ for nothing, right?

However, because we are comfortable around food and the kitchen environment, we understand the practicalities of creating a dish. This means we know when to dip in and out of a scenario to get the best possible imagery, without compromising the cooking process or causing any distractions.

We’re delighted to have worked with some amazing chefs to create social media content for Instagram and YouTube, sharing tasty, easy-to-make recipes that help promote brands like Tesco, Marks and Spencer, and Wicked Kitchen (Derek Sarno.)

 

Tesco, Marks & Spencer, and Wicked Kitchen (Derek Sarno).

Delicious vegan recipe film with Derek Sarno

London Food Photography showing chef Derek Sarno creating vegan friendly ready meals for Tescos
London Food Photography of chef, Derek Sarno creating vegan friendly ready meals for Tescos

Interview Cookery film with Meliz Cooks

Want to talk?

If you have any questions about booking us for your next project, or just fancy a quick chat about our kit, production process … or favourite coffee shops in London, feel free to reach out.

We’re always up for a chat!

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